Seller onboarding at scale
Invite sellers into structured data requests and collect product, material and compliance data, without email or spreadsheets.
For platforms and marketplaces
Bring every seller’s products into one passport standard.
Sellers own their product data. You set the rules, see the evidence and hold the audit trail. One API onboards sellers, publishes passports and tells your catalog the moment anything changes.
- Integration
- One REST API for every seller
- Events
- Webhooks on passport changes
- Identity
- A GS1 Digital Link on every listing
- Control
- Access delegated per seller, policy kept by you
Delegated trust
Many sellers. One rulebook. Each seller works in its own scope. Your policy and your audit trail sit over all of them.
Why Norruva
Delegate the data. Keep the governance. Trust scales with your marketplace instead of queueing behind your team.
Programmatic passports
Create, update and check passports across your catalog through one API, with webhooks for every passport event.
Bulk publishing
Publish resolvable product identity across the catalog, with a GS1 Digital Link and QR for every listing.
How it works
Integrate once. Then every new seller follows the same path.
Get API keys
Build against a test environment first, then switch the keys to live.
Invite sellers
Each seller gets its own scope and a request for the fields you require.
Apply your rules
Submissions are checked against your policy before anything is published.
Listen for events
Webhooks tell your catalog when a passport is published or changes.
See it on your own products. Run the whole journey on sample data first. Nothing leaves the Sandbox.
Partner programme
Turn your network into a channel. Partners refer, resell, implement, integrate and publish on Norruva, and share in the revenue.
Refer and resell
Introduce customers or resell Norruva and earn a referral fee or reseller margin on qualified, closed contracts.
Implement and integrate
Deploy and configure the platform, or build connectors and modules, then co-sell them with a marketplace revenue share.
Carry the data
Audit partners and QR and RFID data carrier partners extend trust across the labelling ecosystem.
The platform
The products behind it. One platform, assembled for where you are now.
APIs and Integrations
The same operations over an API, with webhooks, so passports follow the pipeline you run.
Explore ›Supplier Data Collection
Requests the fields you do not hold from the party that holds them, and keeps the answer.
Explore ›Publishing and Data Exchange
Publishes the passport and exchanges it in the formats your partners already read.
Explore ›Enterprise Governance
Identity, roles, policy and audit across every brand, region and product group.
Explore ›Evidence Vault
Test reports, declarations and certificates, each attached to the field it supports.
Explore ›Product Passports
The passport record itself: its fields, its versions, and the resolver that answers a scan.
Explore ›Questions
Questions, answered. What teams ask before they start.
Anything else, ask us directly through Contact sales.
The seller owns and edits its product data inside its own scope. You set the rules it must meet, see the evidence behind each claim and hold the audit trail across every seller.
Yes. Every account has a test environment with its own keys, so you can build the whole seller flow before a single live passport is published.
Webhooks fire on passport events, so your listings update when a seller publishes or changes a passport instead of on a nightly batch.
That is agreed in your platform contract. Talk to us about how seller access is packaged on your marketplace.
Get started
Bring passports to your marketplace.
Talk to our platform team about seller onboarding, API access and publishing across your catalog.
Try it without an account
Run the whole journey on sample data. Nothing leaves the sandbox.
Open the sandbox ›Build it into your stack
Every endpoint, in HTTP, cURL, JavaScript, Python and Go.
Read the docs ›